For marketing agencies serving home services

Get paid for the revenue you generate

The operating system for revenue-based agencies. AREVOS helps you sell bigger retainers, run every client on revenue, and scale without adding headcount.

Requires the WhatConverts Revenue Engine. If you have it, you can request free access.

You're growing revenue. Why can't your retainer grow with it?

The revenue you generate for clients keeps climbing, while you still bill on cost, deliverables, or hours.

A salesperson
closes a $6M deal
$600,000
paid on value, 10% of what they closed
Your agency
generates the same $6M
$60,000
paid on cost, a flat retainer

Same result. One was paid ten times more. The only difference is what they charged on.

The reason?

Your work was always worth more. You just never had the system to price it on the revenue you generate, or make it repeatable and scalable.

How agencies run revenue-based retainers on AREVOS

From the first pitch to the yearly renewal, every conversation runs on the revenue your marketing generates, pulled straight from the client's CRM.

1Step 1, Sell it

Win the retainer with numbers your clients trust

Walk into the pitch with a recommended retainer built from the client's goals and industry benchmarks, so the conversation is about revenue from the first minute. The audit backs it with the client's own numbers, so they trust the model before they commit. You base your retainers on the revenue you generate, not on cost.

The moment your roofing client recognizes their own numbers in the model, the retainer is easy to sign.
ForecastGrowth Audit
Forecast and recommended retainer
2Step 2, Run it

Prove the revenue, then optimize and strategize

Every month the client sees the revenue your marketing generated and how it tracks against the goal, so the retainer stays justified by results. The review surfaces the leaks and opportunities across the business, deep-dive reports show where the most growth is left, and the quarterly review keeps the year on course.

Your plumbing client watches the revenue your marketing generates land against the goal, month after month.
Monthly revenue reviewDeep-dive reportsQuarterly review
Monthly revenue review
3Step 3, Scale it

Grow the retainer on results, and renew on value

The P&L report keeps every renewal rooted in real revenue, not hours. The annual review turns a year of proof into a bigger retainer. This is where renewals and bigger retainers are won.

Your landscaping client sees the return, and the bigger budget approves itself.
P&L reportAnnual review
Revenue versus yearly goal
Built on proven revenue

One connection to the WhatConverts Revenue Engine

A single API connection, and the data the Revenue Engine validates flows straight into AREVOS. Every tool runs on the same proven revenue, no exports, no manual updates.

AREVOS Revenue-based growth

Questions agencies ask

Is AREVOS software, or a service?
Software. Your agency logs in, connects your WhatConverts account, and AREVOS turns your revenue data into forecasts, audits, and reports you can take straight to clients. It does the analysis and the reporting; you own the pricing and the relationship.
What do I need to use AREVOS?
Two things. An active WhatConverts Revenue Engine plan, which supplies the marketing-attributed revenue every AREVOS tool runs on. And clients on a supported home services CRM, Jobber at launch, with Workiz, Housecall Pro, and JobNimbus in the pipeline.
How does AREVOS get my revenue data?
Through one API connection to WhatConverts, using access you authorize. When a client runs on a supported CRM, their closed-job revenue flows automatically into WhatConverts and then into AREVOS, tied back to the lead and campaign that produced it. AREVOS reads validated revenue that actually closed in the CRM, so you and your client can trust the number. Your clients never hand over their books, and AREVOS only reads what is in the CRM, nothing more.
How is this different from a performance fee or commission?
It is not a monthly cut of revenue. A revenue-based retainer is a set fee that you charge to grow a client's revenue rather than deliver a fixed list of tasks. It is based on the revenue growth you help achieve, and it fits clients with the goals and capacity to grow, not every account. You are paid to run the needed marketing to hit the number, not to deliver a fixed scope. AREVOS suggests a retainer from the client's goals, trade, and benchmarks that you can use as a starting point to define your fees, then gives you the monthly, quarterly, and annual tools to hit those goals, keep them on track, and scale the retainer as the revenue grows. It is a stable retainer that scales with results, not a fee that swings month to month.
How do agencies start using revenue-based retainers?
Two ways, and AREVOS supports both. For new business, you pitch revenue-based retainers from the first conversation, with a forecast and audit that prove the opportunity in the client's own numbers. For existing clients, you build the proof first, showing the revenue your marketing already generates, then use it to move them onto a revenue-based retainer once the evidence is clear. Either way, you lead with proof, not a leap of faith.
What does AREVOS cost?
AREVOS is free during the beta. Revenue Engine early adopters can request free access.
AREVOS

Your agency's next chapter is priced on revenue

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